Spreen Subaru

Dealership

Spreen Subaru

San Bernardino, CA

About

Bob Spreen created Spreen Cadillac in Downey in 1952. Spreen Cadillac went onto become the third largest Cadillac Dealer in the world following the principles of “customer first” philosophy. Bob Spreen pioneered his own leasing company before automakers were keen on rolling out aggressive programs. The idea was to give customers more options and new cars more often with ample warranty coverages. Bob Spreen Cadillac was truly a mavericks in the automotive space; one of the first dealerships to have TV advertising mainstream with a catchy jingle “A beautiful place to lease or buy a beautiful car!–Bob Spreen Cadillac, where the freeways meet in Downey!” This tagline was heard throughout all of Southern California on television for many years that created a name brand for the dealership.

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